Seventynine Digital partnered with the Film and Publication Board (FPB) to amplify their “Think Before You Post” campaign, a nationwide initiative aimed at promoting responsible digital behaviour. Our team designed a bold and impactful print advertisement that captured attention while reinforcing the campaign’s core message. The creative concept was crafted to resonate with diverse audiences, sparking awareness and encouraging safer online engagement. To ensure maximum reach and visibility, the campaign was strategically placed across leading South African publications, including:
The collaboration between the Film and Publication Board (FPB) and Seventynine Digital was guided by clear objectives aimed at amplifying the “Think Before You Post” campaign and driving meaningful social impact.
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